The stars have aligned to create a win-win situation for On The Fly and our loyal customers. For a few months now, we've had a Fan page on Facebook. We've used it to occasionally post news about upcoming events, photos of our store, or general news. But only recently, after a meeting of tribal elders and a dartboard, did we realize how we could most effectively leverage our Fan page. The answer: a "Deal of the Day"-like feature. "Deal-of-the-day"-like because while it will always be a great deal, it may not happen every day. Worst case, we probably have something every-other day. 

Why is this a win-win? Well, we often have products that we get slightly overstocked on. We don't want to have that many on-hand, but if we advertise a sale in an email campaign, we will probably sell more than we have requiring us to order more, or disappoint customers, or some combination of the two. By posting it on Facebook, it will go to a smaller audience that theoretically represents our biggest "Fans". 

You can find our Facebook page here. If you are a user of Facebook, you should probably consider becoming a Fan so you'll be automatically alerted to Updates. If you refuse to join Facebook - which we understand - you can just check on the page every day or two and see what deal we're offering up. In fact, there's one up today!